RU

Keyword: «banks»

Sharing economy does not just improve economic indicators, but transforms market relations in various areas of society. The study of such areas that change economic relations in society and affect the development of the state is crucial for the economic recovery of the country.
This article analyzes the interaction Russia with international financial organizations on the basis of building a capitalist model of cooperation.
The article examines some of the trends observed in the banking business at present. Among the main trends, one can single out a sharp decrease in recent banking divisions in the country, as well as the emergence and potential use of blockchain technology in the banking sector.
Innovations that are being introduced in the banking sector are one of the most relevant topics related to the transformation of the banking business. Banks spend a lot of resources to increase sales of services. The understanding of innovation and its perception by the banks themselves and their customers are radically different. As usual, the financial service provider (bank) and the consumer of these services (client) each have their own point of view on the very concept of "innovation" or "innovative technologies". And sometimes these points of view are diametrically opposed. We can say that the introduction of innovations in banks takes place in two directions: in the direction of technological innovations and in the direction of improving customer service processes. For many years, innovations have been a tool for optimizing the costs of credit and financial institutions and have occurred in such areas as IT, marketing, CRM, packaging and design of banking products.
The article is devoted to the study of the introduction of cloud technologies and Big Data in Russian commercial banks in an unstable economy. The article presents the theoretical foundations of these technologies, identifies the prerequisites for the introduction of cloud computing and Big Data in banks, analyzes existing experience. The adaptation of the introduction of cloud technologies and Big Data in commercial banks of the Russian Federation in the conditions of anti-Russian sanctions is considered.