Keyword: «competitive market map»

Competitiveness of an organization in modern economic conditions This article examines the content of the competitiveness of organizations in modern economic conditions, which is an important component of any company and consists in the ability to compete with other organizations for the best place in the market. In the course of the study, approaches to the interpretation of the concept of “competition”, its types and articles in the legislation in relation to it were studied, the concept of “competitiveness” and ways to improve it were analyzed, tools for improving the competitiveness of the firm were studied, and competitive market maps were presented.