Alexander Troshin

City: Nizhni Novgorod

Work: Lobachevsky State University of Nizhni Novgorod

Post: Student at finance department

0 Publications in RSCI

0 H-index

2 PAPAI index

1 Publications in the journal

Articles

Study of consumer behavior when choosing a commercial bank

ART 14169

Authors:

Tatyana Podolskaya,

Alexander Troshin

Full text Read online

The author describe the main factors, influencing customers’ choice of commercial bank; rate the factors by importance and single out the degree of significance of the selected factors.

Keywords: research, consumers, commercial bank, factors