RU

Keyword: «healthy lifestyle»

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The article contains the results of the research work concerning with determining the effectiveness of health-technology depending on their integration in the educational process. The authors describe diagnostic techniques which were implemented to determine the level of healthy lifestyle of the respondents and the set of health-saving technologies which were conducted to improve the level of healthy lifestyle of participants of the experiment.
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The article discusses the problem of healthy lifestyles popularization among students of a pedagogical university. Particular attention is paid to the rational diet of first-year students. The authors present forms, means of popularization, as well as the principles on which this work on introducing students to a healthy lifestyle, proper diet and physical activity should be based.
The article presents a comprehensive assessment of risk factors of the educational process and physical activity in primary school students. The necessity of rationalization of modes of physical activity, providing a stable level of health of modern students.
In the professional field of social work, the problem of healthy lifestyle orientation is analyzed. The necessity of including social marketing in the technological arsenal of social protection institutions is substantiated. In relation to the problem, the essence and components of social marketing are revealed.