RU

Keyword: «language training»

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The paper actualizes the role of marketing and marketing research in the sphere of educational services. The authors present the basic results of the market research on the demand of additional study of foreign languages, supporting the need for such “measurements” of students’ relations to the regular services.
The article deals with the problems of teaching terms in Russian language lessons. Presented are noted the features of studying terms in Russian language lessons in main school, difficulties in mastering the extralinguistic essence of the term that constitutes the content plan and the regulatory characteristic associated with the usage rules of the term in speech activity. There given the main requirements for the terms as a sign system.
The article presents issues of training experts in international relation for interaction with the Baltic region countries. In the course of the study, the author concludes that that in the modern Baltic countries, in the Latvian society, in particular, as well as in the Latvian language, continuous language and culture of historically closely related and have been living on the same territory for a long time peoples – Russian and Latvian assimilation processes of change are undergoing. They have to become the subject of a comprehensive study of a number of scientists in the field of cultural studies, comparative linguistics, economics, history and other sciences. The research should be carried out not only with the Russian-language sources, but also with authentic materials in the languages of the Baltic peoples. The results of the research should be included in the experts in international relations specializing in interaction with the Baltic countries training programme.