RU

Keyword: «gender stereotypes»

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The value priorities of students of both genders are analyzed in the article. The outcomes of the empirical research aimed at studying gender characteristics of technical and humanities university students' value priorities are presented.
This article describes that every year more and more men and women choose activities unusual for their gender, which can be traced to any professional orientation.
The article considers the linguistic features of the fundamental gender opposition male-female in the Siberian ethnic tradition. The comparative characteristic of matrimonial relations recorded in ethnographic sources of the XIXth century with the data of modern associative studies of the XXth-XXIst centuries is represented.
The article deals with the problem of the manifestation of the «glass ceiling» as an invisible barrier in building a career. This problem is typical for many countries, including Russia. The article indicates the reasons for the appearance of the «glass ceiling», its manifestations and methods of combating it.