Keyword: «digital art»
Design plays a key role in developing web services for creative audiences, helping artists express individuality. This paper describes the creation of a platform based on React and Node.js, where design solves the problem of monotony by offering flexible tools for customizing posts and profiles. Unlike its counterparts, the service provides an intuitive editor and adaptive interface, allowing young people to create unique visual solutions to suit their creative needs. Special attention is paid to UI/UX, information security and integration with social platforms, which makes the service in demand for the development of scientific and technical creativity.
Keywords:
design, individualization, customization, web service, creative audience, digital art, artists

Vyacheslav E. Kyc