Aleksandra Kolba

The prospects for tourism development, together with the scale of the great cultural heritage of the Russian regions and the lack of proper attention to the problem of its preservation for many years, make it important to study the effectiveness of public administration in this area. The purpose of the article is to assess the correlation of the content of the goals and objectives of state policy in the field of culture and tourism with the strategic priorities of national development, as well as approaches to their development and implementation. The analysis of changes in state policy priorities and main results in the field of culture and tourism in the context of national development goals confirms their fixation and compliance with the system of strategic planning. The author notes that it is necessary to improve approaches to their development and implementation, and to take some measures to improve the effectiveness of tools for the development of culture and tourism, primarily financial ones and infrastructure.