Vladimir Kryachko

The article is devoted to lexical analysis of English borrowings (trickster, prank, spoiler, fake, hype) and their comparison with the original language. Common for the compared parties is pejorative connotation of the analyzed vocabulary representing the culture from the position of the sign. The difference is due to the measure of these signs relevance in language and culture.

The article is devoted to the revelation of the keywords in the poetical texts of some authors, who were in consequence repressed for the texts. The main attention is paid to the cultural memory reconstruction