Keyword: «assortment structure»

Analysis of the range of milk on the example of the supermarket «Pyatyorochka» located in the village of Kushchevskaya, Krasnodar region

Authors:

Nikolai Volohov,

Vladimir Kychma

The article considers the analysis of the range of milk from different manufacturers, which is sold in the supermarket «Pyatyorochka». The structure of the range of milk is analyzed by: producers, the percentage of fat content, degree of heat treatment, type of packaging. In conclusion, the supplier of milk, whose products are most popular with customers, i.e. the supplier with the largest sales of milk in the reporting month, was determined.

Keywords: milk, analysis of the assortment of milk, assortment structure, producer, specific weight in the assortment