Keyword: «visual art design»

In recent years, the status and popularity of the Mandarin language in China has been growing, but the survival of the dialect culture is not encouraging. Dialect culture is open and diverse, has a strong regional dimension, but in modern society it still faces many problems, such as a shrinking audience of speakers, poor awareness and occupation of its living space. It is necessary to strengthen heritage protection and innovative de-velopment. This article examines the current situation and problems of dialect culture in fine art design, its formal content and effective role in promotion, and puts forward some proposals about the role of dialects in the transmission of traditional culture.