Keyword: «innovative entrepreneurship»

The article deals with the development of innovative entrepreneurship in the light of sustainable development. The examples of projects implemented in different regions of Russia are analyzed. The author shows a possibility of implementing projects related to the development of ecological tourism, waste recycling, bioenergy and energy saving. Depending on the characteristics of the territory, tourist and recreational activities may be associated not only with ecotourism, but also with extreme tourism, sports tourism and ethnic tourism. The rapid growth of waste generates the necessity for development of waste management firms. Stimulating energy saving allows reducing specific energy consumption and negative environmental impact and preserving non-renewable energy resources for the future. Recycling allows production of biofuels; within the framework of the ENPI program, prospects for its release to trout farms were assessed. In general, the transition to the release of innovative products includes four stages, during the first elementary order is introduced within the company, organizational and managerial innovations are realized, then there is a need to create an integrated structure along the technological chain, which allows increasing the investment potential of the company, as a result, the development of modern technologies , modernization of existing industries. And only by mastering modern technologies and improving the financial situation a firm can effectively develop its innovations.