Keyword: «revenue»

This article examines the economic essence of the concept of profitability as the main relative indicator characterizing the effectiveness of the organization as a whole, the degree of profitability of all areas of its activities without exception, as well as being a tool for managing the financial results of the enterprise.

The article is devoted to the history of the emergence and development of Magnit stores, one of the largest retail chains in Russia, which quickly became one of the leaders in revenue among Russian companies. The paper identifies the share of Magnit among grocery retailers, examines the dynamics of the company's revenue, and evaluates its development prospects.