Keyword: «social investment»

Social capital is a system of social factors contributing to the socialization of the economy through mechanisms for improving social relations and interactions, compliance with social norms, interpersonal and inter-institutional trust. The key factors of social capital development are: social and civic activity of the population, charitable and volunteer activities, social investment and social subsidies, reduction of social risks and negative factors affecting social security, reducing the number of offenses, corruption and various forms of asocial behavior, social partnership. Based on the analysis of the criteria for the development of social capital in conjunction with the results of implementation, it is possible to evaluate the effectiveness of its influence on the socialization of the territorial economic system.

The article is devoted to the issues of finding conditions for the implementation of social investment projects in an unstable socio-economic environment. The issues of distinctive characteristics of such projects are considered. Possible sources of financing are being investigated, taking into account their advantages and disadvantages. The factors and possibilities of project implementation are being studied.