Ivan A. Sorokin

The preparation of students in the area of training "Physical Education" is carried out in accordance with one of the professional standards "Head of an organization (branch of an organization) operating in the field of physical education and sports". This professional standard includes labor functions (management of material resources of a physical education and sports organization, management of income-generating activities, etc.), knowledge (fundamentals of economics, labor legislation, budgeting and financing, etc.) and skills (analysis of financial and economic activities of a physical education and sports organization, evaluation of its effectiveness, etc.) economic orientation. Hence, we can conclude that the fundamental quality for a modern head of a physical education and sports organization is the formation of economic competence. High-quality training of students is possible in case of developing a structural-content model for the formation of economic competence among "Physical Education" majors using digital technologies. The need to improve the existing system of training students aimed at developing their economic competence, as well as the use of digital technologies in the educational process is confirmed by the theoretical analysis of the works of domestic and foreign scientists presented in this study. The purpose of the study is to design and substantiate a structural and content model for the formation of economic competence of future bachelors in the area of training "Physical Education" using digital technologies. The results of the analysis have shown that the level of economic knowledge of the younger generation has been declining in recent years. To ensure the full-fledged socio-economic development of the country, it is necessary to improve the educational process aimed at the formation of economic competence., Scientists consider the use of digital technologies in training students as a possible solution to this problem, which meets the requirements of the digital transformation of higher education. The main theoretical methods were used in the work: analysis, comparison, generalization of the results of domestic and foreign studies. The main results of this study are: designing a model for the formation of students' economic competence, its justification; development of pedagogical conditions that ensure the implementation of the model. The scope of this study results’ application is professional education and training of students in the areas "Management and economics in the field of physical education and sports", "Sports management", "Economics of companies and organizations in the field of physical education and sports". The theoretical significance of the study is the formation of prerequisites for improving the process of training students in various areas aimed at increasing their level of economic proficiency. The practical significance of this work is the implementation of the developed model of the formation of economic competence of students in the process of training "Physical Education" majors of the profile "Management and economics in the field of physical education and sports" at the National Research State University named after N.I. Lobachevsky in Nizhny Novgorod.