Keyword: «communicative strategy»

This article is devoted to the actual problem of a teacher’s rhetorical aspect formation, which contributes to the establishment of the most important component of a modern specialist professional competence - communicative competence. The article reveals the concept of the "rhetorical aspect of a teacher". The author emphasizes that it is the example of a teacher - the central figure of cognition act - that provides the methods of mastering new knowledge and teaching them others. The article describes the main components of the successful modern teacher rhetorical aspect: psychological, rhetorical, technological, linguistic, normative ones. The author concludes that the rhetorical aspect of the teacher represents the level of his speech culture for all joint activities participants; an ideal image that creates prerequisites for the students to achieve this ideal.

This article considers the reason for the emergence of the concept of "non-fiction literature", describes the historical and cultural context that became the trigger for the formation of a whole phenomenon in American literature and journalism. The purpose of the article is to categorize this concept within the framework of Belarusian literary criticism. The conclusion of the study: there are two general concepts that clearly reflect the essence of the American literary direction of non-fiction, applicable in the consideration of Belarusian literature – "hybrid forms" of literature and "the literature of fact". The opinion is also expressed that in modern Belarusian literature all the prerequisites have been created for the implementation of a clear distinction between the concepts of "literature of fact" and "ego-document".