Keyword: «human potential management»
Human potential Management involves external influence on a person in order to activate his activities and reveal the hidden capabilities and abilities inherent in him. Effective means of such influence are mnemonic techniques based on the development of memory, which include such types of productive independent work of students as infographics, graphological structure, reference notes and the most promising-the preparation of intelligence maps, widely used not only in education, but also in everyday life and professional activities.