Keyword: «methodological principles of innovation management»
The article considers the process of managing innovation activities of the agro-industrial complex, aimed at developing mechanisms that promote innovation processes in the agro-industrial complex. The purpose of the research is to develop methodological principles for effective management of innovation activities and structure them according to certain classification criteria. The principles of innovation management determine the methods and methods of interaction of various components of the agro-industrial complex system. We used such research methods as analysis and synthesis, the method of analogies and comparisons. It was revealed that the implementation of the innovation strategy should be based on the principle of adequacy and objectivity of the assessment of results and costs, taking into account the state of the production potential of the agro-industrial complex and the existing level of scientific and technological progress in this area.