Keyword: «communicative culture»

The authors view the problem of extracurricular activities in the Russian language in conditions of polycultural educational space, give the forms of activities organization, methodical and didactic principles of the Russian language training.

The article deals with the study of linguistic identity, "human factor" in the language. It is considered legitimate and necessary, first of all, talk about the formation of linguistic identity and the processes that affect the formation and development.

The paper deals with the problem of formation of communicative speech culture of future teachers. The author notes that nowadays there is a contradiction between the requirements to a teacher of the modern school and his communication skills, which have increased, and the real level of speech training of students at pedagogical higher educational institutions, which remains insufficient. According to the author, an important step to solve the contradiction is formation of rhetorical skills of future primary school teachers.

In the article the author conducts interdisciplinary analysis of the concept of communica-tive culture. Generic and derivative concepts concerning the concept of communicative culture are studied. The result of the study is to determine the place of the concept of communicative culture in the terminological series of pedagogical science, to identify the main problems associated with the study of this phenomenon.

The article presents the experience and methods of practical activity of developing the communicative culture of management students as part of the author's integrated course "Bridge to Understanding". The relevance of the topic is determined by the need to strengthen interdisciplinary integration in the educational process, focused on the development of a sufficient level of students' communicative culture at the stage of their preparation for professional activity. The increased interest in the communicative side of education and the need to develop a communicative culture in higher education is explained by the fact that Russian specialists, in particular in the field of management, experience significant difficulties in professional (business) communication. In this regard, we consider the communicative culture as one of the important conditions for the effective professional activity of a manager and an indicator of the competency in his professional self-development. This problem can be solved by integrating the general professional disciplines of "Management" area of training and a foreign language with the help of a complex of modern pedagogical technologies and forms of training that form the basis of the integrated course and which are analyzed in this paper. The purpose of the article is to confirm the effectiveness of the practical application of the author's integrated course in a foreign language "Bridge to Understanding", developed on the basis of interdisciplinary integration. The leading methods of research of the problem are: diagnostic methods (questionnaire, testing, conversation, survey, interview); observational methods (observation, registering of learning and development results); generalization of advanced pedagogical experience of teaching and our own experience of teaching activities, development of educational materials; methods of statistical processing of results; implementation of research results in pedagogical practice. Several approaches were applied to the development of communicative culture: the cultural approach, the communicative activity-oriented approach, the personality-oriented approach, and the integrative approach. According to the results of the study, it was found that the system of tasks of an interdisciplinary nature, which makes the basis of the author's integrated course, allows us to use speech activity in order to effectively manage the processes of business communication. The theoretical significance of the work lies in the complex systematization of educational and methodological, special literature devoted to the problem of research. The practical value of the work lies in the application of a system of tasks of an interdisciplinary nature, specially selected forms of organizing classes, as well as diagnostic tools according to the tasks of "Management" area of training in the real practice of the university.