Keyword: «highly qualified specialist»

The digital transformation of the economy implies the emergence of a new person, a highly qualified specialist, educated, friendly, with good health, physically and morally prepared for the profession. In this regard, the qualitative indicators of motor culture are of particular relevance. Human characteristics are difficult to measure, but different methods of qualimetric scaling make it possible to order relations on the measured set of properties and measures, transforming qualitative indicators into numerical variables. The essence of motor culture qualimetry is registration of the specific quality levels recorded in the standards and norms defined by the international standards ISO 9000:2000, comparing the achieved parameters with the standard of physical harmony. Thus, the choice and justification of quality indicators are the main ways of approach to the management of motor culture quality. A person needs the motor culture for a better quality of life and it is considered as an independent phenomenon within the professional culture and human culture as a whole. It interacts with physical and aesthetic culture. The knowledge of beauty qualitative parameters helps to estimate what a human being is endowed with, to recognize his features – from a constitution to psychophysiological characteristics – and to predict further stages of improvement on the way to achievement of vital standards (ideals).