Keyword: «imitative»

The problem of improving the formation of the business speech culture among cadets in military universities makes teachers think about choosing the most effective pedagogical ways. The purpose of this article is to characterize one of these ways through the use of a system of developmental exercises and tasks. According to the author of the article, the following pedagogical conditions can ensure the implementation of this approach: the gradual introduction of knowledge on the culture of business speech with a gradual complication of the studied material; pedagogical training and retraining of teachers of military universities to implement the formation of a culture of business speech among cadets based on a communicative activity-oriented approach to training; making a "team" of teachers who carry out this process of training cadets based on a communicative activity-oriented approach to training. The characteristics of the pedagogical way considered in the article and the conditions that provide it are closely related to the scientific task of the study, which consists in developing scientific and applied provisions for the formation of a culture of business speech among cadets of military universities based on the development and improvement of their general culture, the culture of military-professional communication, public speaking skills and competent writing of business texts of various genres, the assimilation of ethical and legal norms, strengthening the moral consciousness of future officers. Exercises and tasks were selected from the point of view of traditional, problem-based and communicative activity-oriented approaches to learning. The communicative activity-oriented approach was chosen as the main one in the study. The system of developing exercises and tasks involves a gradual increase in the level of knowledge, skills and abilities of students in the process of studying business speech by complicating the nature of the proposed material and the forms of its presentation in accordance with the main components of the culture of business speech (military-professional, regulatory, moral and ethical). When conducting classes on the culture of business speech based on the methodology of a certain approach, the formation of imitative, modeling and spontaneous skills of cadets is taken into account. The theoretical significance of the article consists in determining scientific approaches to the formation of a culture of business speech among cadets of military universities. The theoretical conclusions of the work can be used as a scientific basis for further research in the field of improving the quality of cultural, speech and professional training of military specialists. The practical significance of the results obtained lies in the possibility of using the material of the article by scientists conducting research in the field of military-professional and business communication, as well as those interested in the problems of self-improvement of pedagogical culture and methodological skills.