Keyword: «productive»

The article emphasizes the relevance of the problem of teaching military universities cadets the culture of business speech based on a communicative-activity oriented approach to learning. The authors show how the use of communicative-activity oriented approach gives an opportunity to implement the process of business communication culture formation among military universities cadets on the fundamental principles of developing training (training at a high level of difficulty, comprehension of the learning process by the cadets, high speed of material study, scientific and systematic principles, etc.). The purpose of the article is to analyze the theory and practice of teaching Russian military universities cadets the culture of business speech, as well as to characterize the ways and conditions of its effective implementation. The authors of the article consider to be the most promising implementation of this pedagogical process on the basis of communicative-activity oriented approach to training, which ensures its compliance with the requirements of more and more complicated military-professional business communication. The level of business speech culture formation (reproductive, productive, creative) among cadets of military universities, as well as groups of their skills (imitative, modeling and spontaneous) act as a result of the process of business speech culture formation on the basis of communicative and activity oriented approach to training. The article describes the characteristics of the pedagogical process under study and shows the correlation of the acquired knowledge and skills developed in the process of business speech culture formation with organizational-thinking, organizational-communicative and organizational-practical stages of training. The authors give examples of various kinds of business games use that contribute to the improvement of speech activity of cadets in the conditions of military-professional business communication. At the same time, the article emphasizes the compliance of knowledge acquired by cadets with normative, communicative and ethical aspects of business speech culture. The results and conclusions of the study expand the understanding of such concepts as "speech activity", "culture of business speech and business communication of servicemen", "business game", "communicative-activity oriented approach to training". The article may be interesting to scientists conducting research both in the field of business communication and in the field of professional military education.