Keyword: «safety and individuality.»

The study is devoted to the layout and design of the beauty zone in the hotel. The relevance of the topic is due to the influence of design on the comfort and satisfaction of guests, which is important for the loyalty and profitability of the hotel. Tasks include the analysis and development of a beauty zone plan, the study of the influence of color on guests, the evaluation of cosmetology equipment, the development of a uniform style and a sociological survey of guests. Research methods: literature analysis, visualization of space, sociological survey. The results can improve the design and layout of beauty areas in hotels, increasing the level of service and guest satisfaction, which has a key impact on business profitability.