Keyword: «age periodization»

The article deals with the fundamental problem of pedagogical science and psychology – the influence of the teacher's personality on the process of formation and development of a student's personality. The emphasis is placed on the axiological component of pedagogical influence, as well as on the teacher's role as a facilitator and transmitter of cultural norms. The author analyzes age-specific characteristics of perception of pedagogical influence, modern challenges that reduce the effectiveness of this influence, and suggests ways to overcome them through the development of empathy, professional reflection and subject-subject relations in the educational process. Special attention is paid to the specifics of teacher's influence on students of primary school, ado-lescence and youth.