Keyword: «corporate event»

Corporate events are an important HR management tool that can help a company achieve its strategic goals and improve employee performance. The purpose of the article is to identify the bases of classification and grouping on their basis the types of corporate events. The results of the study made it possible to identify the types of corporate events and combine them into groups on several grounds: content, regularity, duration, types of events, format and objectives of the event. The identification of types of corporate events and their classification allows the use of various corporate events in achieving the strategic goals of the organization with greater efficiency.