Keyword: «hr management»

Corporate events are an important HR management tool that can help a company achieve its strategic goals and improve employee performance. The purpose of the article is to identify the bases of classification and grouping on their basis the types of corporate events. The results of the study made it possible to identify the types of corporate events and combine them into groups on several grounds: content, regularity, duration, types of events, format and objectives of the event. The identification of types of corporate events and their classification allows the use of various corporate events in achieving the strategic goals of the organization with greater efficiency.

This article presents the results of a study aimed at diagnosing work motivation using dichotomous scales. The sample consisted of 164 highly qualified specialists. The study revealed a complex structure of motivational priorities, dominated by attitudes toward stability, security, and work-life balance, while conflicting demands for innovation and tradition, autonomy, and feedback coexist. The results are interpreted from the perspective of organizational social psychology and have practical implications for developing differentiated HR strategies in the context of talent shortages.