Keyword: «pedagogical profession»

The problem of humanitarian sociocultural medium creation in Higher Education Institution is examined. The author reveals the factors which impede university identity preservation, describes examples of professional ethics violation, suggests the means of discrepancies elimination and drawbacks overcoming.

The article presents an analysis of the professional interest of the individual as a pedagogical problem. The definition of the concept “professional interest of a student” is given. The features of the functioning of specialized classes are revealed. Interesting methods of career guidance with students in the aspect of the development of professional interest in the teaching profession are described.