Keyword: «retail»
The article is devoted to the history of the emergence and development of Magnit stores, one of the largest retail chains in Russia, which quickly became one of the leaders in revenue among Russian companies. The paper identifies the share of Magnit among grocery retailers, examines the dynamics of the company's revenue, and evaluates its development prospects.
Keywords:
trade, development strategy, retail, revenue, hypermarket, target audience, commercial activity
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