RU

Keyword: «retail»

The article is devoted to the history of the emergence and development of Magnit stores, one of the largest retail chains in Russia, which quickly became one of the leaders in revenue among Russian companies. The paper identifies the share of Magnit among grocery retailers, examines the dynamics of the company's revenue, and evaluates its development prospects.
The article considers the importance of labor organization and human capital management in retailing on the example of Colette concept store, emphasizing the influence of these aspects on business success and increasing customer loyalty.
The article is devoted to the digital transformation of retail trade, which resulted in the use of a new type of retail facilities in the retail service of the population ‒ digital retail facilities. As practice shows, the types of retail facilities are interrelated with the forms of retail trade. The logical result of the functioning of digital retail facilities is e-commerce, which demonstrates its relevance in the consumer market.