RU

Keyword: «business communication»

Full text Read online
The article presents the experience and methods of practical activity of developing the communicative culture of management students as part of the author's integrated course "Bridge to Understanding". The relevance of the topic is determined by the need to strengthen interdisciplinary integration in the educational process, focused on the development of a sufficient level of students' communicative culture at the stage of their preparation for professional activity. The increased interest in the communicative side of education and the need to develop a communicative culture in higher education is explained by the fact that Russian specialists, in particular in the field of management, experience significant difficulties in professional (business) communication. In this regard, we consider the communicative culture as one of the important conditions for the effective professional activity of a manager and an indicator of the competency in his professional self-development. This problem can be solved by integrating the general professional disciplines of "Management" area of training and a foreign language with the help of a complex of modern pedagogical technologies and forms of training that form the basis of the integrated course and which are analyzed in this paper. The purpose of the article is to confirm the effectiveness of the practical application of the author's integrated course in a foreign language "Bridge to Understanding", developed on the basis of interdisciplinary integration. The leading methods of research of the problem are: diagnostic methods (questionnaire, testing, conversation, survey, interview); observational methods (observation, registering of learning and development results); generalization of advanced pedagogical experience of teaching and our own experience of teaching activities, development of educational materials; methods of statistical processing of results; implementation of research results in pedagogical practice. Several approaches were applied to the development of communicative culture: the cultural approach, the communicative activity-oriented approach, the personality-oriented approach, and the integrative approach. According to the results of the study, it was found that the system of tasks of an interdisciplinary nature, which makes the basis of the author's integrated course, allows us to use speech activity in order to effectively manage the processes of business communication. The theoretical significance of the work lies in the complex systematization of educational and methodological, special literature devoted to the problem of research. The practical value of the work lies in the application of a system of tasks of an interdisciplinary nature, specially selected forms of organizing classes, as well as diagnostic tools according to the tasks of "Management" area of training in the real practice of the university.
Official written speech of officers of the Penal system of Russia has a number of features. The peculiarities are determined by the content of the official activities of representatives of the Federal Penitentiary Service of Russia. The article deals with the history of Russian official business speech. The authors give a description of modern expressions and clichés of business communication within the department.
Full text Read online
The issue of teaching foreign language business communication to IT students is a quite challenging task due to a lack of organizational and methodological resources allocated to minor disciplines within curricula, as well as current educational trends: digitalization and the evolution of student-centered approaches. The purpose of the study is to test the effectiveness of the visual novel as a tool for teaching business communication in the context of the previously noted current trends. The research method is experimental learning based on gamification. Visual novels can be a useful tool for developing communication skills. Compared to conventional interactive classes, visual novels have a number of advantages in terms of educational process organization. They do not have such restrictions as the complex and time-consuming preparation of lessons, limited classroom time, the need for a certain number of participants, etc. Responding to modern education trends and social demand they not only productively implement the ideas of alternative teaching methods, but also create environment that evokes an emotional response in a certain target group, stimulates learning motivation, and makes it possible to demonstrate the importance and continuity of business communication in a time perspective. Since IT training in most cases does not include business communication course, it can be included as a part of other discipline and/or a module, and it was decided to conduct the training within a basic EFL course. At the current stage of the experiment, there is generally positive dynamics. The prospect for further development of such educational resources can extend to specialties for which business communication is not one of the core activities, as well as transferring into a public format.
With a high level of mastering the secondary general education program, compliance with punctuation and spelling norms in texts with a pragmatic orientation causes difficulties for students. The relevance of the problem under study is due to the importance of the formation of universal communicative competence for the successful professional realization of young specialists – graduates of universities of non-philological profile. The purpose of the article is to show the effectiveness of the use of normative legal acts and test tasks corresponding to the format of the Unified State Exam to update the knowledge of students and the formation of the ability to apply the rules of spelling and punctuation in the practice of written business communication.