RU

Keyword: «framing»

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This article examines the role of frame "the Paris terrorist attacks" in the development of Islamophobia, which then grow into migrant-phobia. In the study, the author came to the conclusion that the frame "terrorist attacks in Paris" is widely used in political technologies in the United States. It was also found that in order to justify harsh statements with respect to the policy of the Muslims used substitute frames, such as "terrorist" and "Muslim". At the same time with such a substitution of concepts Islamophobia has become more broad framework and became migrant-phobia.
The urgency of the proposed work is determined by the rapid development of mass media and the growth of their influence on the life of society. The aim of the article is to show the tools of expressive media text, with the help of which not only informational messages are transmitted and influence on the target audience, but the construction of a new media reality takes place. The analysis of specialized domestic and foreign literature has allowed us to identify two types of tools to create a new reality in media texts, which are based on the structure and design, as well as on the lexical and stylistic structure of the language.
The article deals with the stylistic and content analysis of Bon Jovi song lyrics. A small number of most popular songs of the iconic American rock band are viewed within the context of acute social and inter-personal problems they raise and cultural associations they evoke. The role and functions of emotionally colored syntactic and lexical devices frequently used by the songwriters are also in the focus of the given paper.