Keyword: «internet users»

Features of Online Advertising Development in Russia

ART 16188

Authors:

Oleg Kyshakov,

Elena Bochkova

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The paper examines the development of the market of online advertising in Russia. The authors emphasize the mobile online advertising as a perspective industry of online marketing in Russia, which is gaining mo-mentum on the Internet and characterized by its positive dynamics.

Keywords: internet, internet users, online advertising, online marketing, search engine advertising, mobile advertising, targeting

Features of E-commerce Markets in Russia and the UK

ART 770649

Authors:

Olga Osetrova,

Irina Rodionova

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The paper deals with a comparative analysis of e-commerce markets in Russia and the UK. The authors underline the common features and differences in the development of the e-commerce markets in these countries.

Keywords: internet commerce, internet users, e-commerce market, electronic resources