RU

Evgeniya Avdeeva

City: Krasnodar
0 Publications in RSCI
0 H-index
13 PAPAI index
10 Publications in the journal

Articles

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The article is devoted to the study of Big Data technology in the marketing activities. Based on the analysis of the introduction of Big data in the com-pany B2C market (banking, retail, mobile operators, Internet com-panies) presents conclusions about the possibilities of using Big Data in marketing activities of Russian companies in the sector.
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The article analyzes the main approaches to the interpretation of the concept "information-network econo-my", defines its specificity.
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The article discusses the main methods of evaluation of investment Noi attractiveness of the region used in the Russian practice. The author you shared economic-mathematical methods, methods of factor analysis, methods of expert evaluations.
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The article discusses key issues in the development venture, a major business in the conditions of transition to innovative economy. Proposed solutions to the main problems.
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The article discusses the mechanisms of financing of innovation in the tourism sector, the implementation and their implementation. The proposed basic consistency of entrepreneurial activity in the tourism sector; attention is paid to the problems constraining the development of domestic tourism.