RU

Keyword: «competitive advantages»

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The paper deals with specific character of managing marketability of goods and services in the building sector. It gives a detailed analysis of competitive advantages in the functioning of a construction company. The researcher outlines 3 stages of marketability in a construction company and the key factors of maintaining its competitive advantages.
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The paper analyzes the key success factors (competitive advantage) on the example of the engineering enterprise. The author suggests using PEST and SWOT analysis as a complement to the analysis of business activity of an enterprise in order to make more informed management decisions. An example of using this methodology and conclusions is the benchmark for the allocation of individual businesses a competitive advantage.
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The article discusses a number of unexplored aspects related to regional characteristics and the competitive position of the problematic regions of Southern Russia. Special attention is paid to the role of targeted programs in the strategic management of socio-economic development of the region that targets the improvement of regional competitiveness.
The paper deals with the role of financial management in enhancing an enterprises competitiveness. The functions and financial management types for ensuring competitive advantages are considered.
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The article deals with the development of the concept of an enterprise competitiveness management. The definitions of the term "competitiveness" given by various scientists and researchers are considered. Modern factors of enterprise competitiveness of both external and internal environment are studied.