Keyword: «коммуникация»

Information and communication technologies are one of the most important factors in shaping the XXI century. Their revolutionary impact affects the way people's lives, education and work, as well as the interaction between government and civil society. The origin of the information society due to objective causes of global scientific-technical and scientific-technological properties and hence have arisen as a result of profound changes in the creative activity of people functional crisis in the evolution of mankind. The transition to the information society of fundamental and applied knowledge assumes a different principle in the development of sciences, a new system of education. The theory of social identity helps to understand the genesis and function of different types of reasons for the collapse of society. It helps to understand what motives, common in the mass of people support this social system, and what it destroys. Studying the reaction of a particular social group, we are dealing with the structure of the individual members of the group, that is, individuals; but at the same time we are interested in the general personality traits that characterize the majority of the members of the group. This set of traits common to most, is called social. The social nature can be regarded as a mediator between the socio-economic system and the ideals of society, contributing to the stabilization and the normal functioning of the social system Adapting to social conditions man develops the traits of character which impel him want to act just as it has to operate, this is the main function of a social nature in the public process. It is therefore necessary to study different personality typologies of social character inherent in a modern society, it is necessary to understand what the consequences is the development of certain features of the social nature of the person in modern conditions.

Terrorism today - it's ingrained socio-political tradition. Terrorism - a problem that affects at present each State. The need to counter terrorism, maintaining its own security have become in the XXI century. one of the main problems of the current stage of development of human civilization on Earth. Along with natural and man-made, including man-made, the risks of disasters and emergencies with serious consequences, the growing threat of terrorist actions on society confirms the notion that human civilization - a civilization of risk. The risk of becoming a victim of a terrorist act is integral and has a social basis and social content in all aspects: the sources and a set of dangers in the dynamics of escalation in the threat of danger; in assessing and managing the vulnerability of the threat; a risk evaluation and implementation, and finally to ensure protivodeystviya terrorist attack. This risk, the price of which is determined by the degree seen in several "versions": as a commodity, as a socio-psychological basis for the emergence of fear - there appears a trigger effect, even when a very high level of risk becomes a signal for the mass media to public relations promotion predstavleny for him, inadequate perception and heighten stra¬ha. The result may be a hasty, ill-timed and podchas and simply erroneous decisions, leading eventually to kapitulyatsii of terrorists who exactly manipulating public perception of risk, solve their problems. Upomyanuty risk and its dynamics, in particular in real time are the basis of procedures and decision-making and realizatsii aimed at combating terrorism.