Keyword: «appearance»

This paper reviews the current understanding of virtual communication and specific self-presentation in the virtual space, motives for choosing one or another avatar, depending on the situation of communication. There are the results of the empirical study, which describes the peculiarities of teenage self-presentation in the virtual space.

The article considers modern researches of appearance. The scheme is presented that reflects the appearance phenomenon study structure. In the presented scheme, two main groups of appearance studies are distinguished: depending on who is the subject and who is the object of evaluation. In addition, the three-component structure of each group of studies is distinguished, which includes cognitive, emotional and behavioral components.

The article studies contents and degree of teachers’ "Appearance" – stereotypes positivity/negativity (the simplified, generalized, emotionally colored ideas of them which are actualized on the basis of their appearance). The modified technique option “Diagnostics of contents and degree of “Appearance" – stereotypes” positivity/negativity has been applied (V.A. Labunskaya, A.A. Bzezyan, 2013). The teachers differentiated by criterion attractive/unattractive were as an object of evaluation. The results of “Appearance" – stereotypes features comparative studying in teachers with attractive and unattractive appearance among students are presented. It is shown that positivity/negativity degree and contents of “Appearance”-stereotypes of teachers are caused by an attractiveness of their appearance.

The article discusses the features of men’s acceptance of discriminatory attitudes towards girls in hijab and without it. The article presents the results of the study, which involved 371 men aged 18 to 55 years old, average age of 25 years, residents of Rostov-on-Don, Russia. It is concluded that men are not inclined to approve discriminatory behavior to the girls in the hijab or without it.

In research work, the problem of "ideal" image of the modern teacher is considered. Parents and students always have their own point of view on how the educational process should take place and on how the teacher should present the studied material. And not always, the opinion of parents and students coincide. In the course of our research, we want to understand this problem. According to the results of the study, we concluded that the image of a modern schoolteacher is close to the "ideal" image of the teacher from the point of view of students.