Keyword: «market»

The paper deals with the marketing approach to the problem of establishing basic prices of goods and services at the enterprise. This approach combines both the cost approach, and the value-based approach to pricing and presents a further development of the author’s technology of monitoring and competitive analysis of the market of INFORT Group SMA, which

In this article we consider issues related to the development of business in the sphere of insurance in venture capital. Each stage of business development is described in detail. The comparative analysis of public and private placements of shares is given.

The article describes the basic concepts of franchising, the criteria for the selection of franchises, their types, and evaluation of the franchise system. Franchising as one of the ways of doing business allows a novice at business to simplify the organization of business significantly and ensure business development in the long term.

The paper deals with the issues of mutual influence of the concepts of competitiveness and economic security on each other. Particular attention is paid to the conditions for ensuring the competitiveness of the agro-industrial complex. It is shown that ensuring economic and industrial safety and improving the socio-economic efficiency of the agro-industrial sector are aimed at improving competitiveness.

The article considers the concept of investment from the point of view of various scientists, the concept of the investment process and what role securities play in it.